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VPN Target Audience

Who is using VPN

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Option A: Privacy-Focused Users
  • Description: These users are deeply concerned about online privacy and anonymity. They prioritize security features, no-logs policies, and VPNs based in privacy-friendly jurisdictions. They are willing to pay more for a service that they trust to protect their data. They actively research VPN providers and stay up-to-date on security vulnerabilities.
  • Example Search Terms: “most secure VPN”, “best no-logs VPN”, “VPN with audited privacy policy”, “VPN outside 14 eyes countries”, “VPN for whistleblowing”, “anonymous VPN”, “VPN with perfect forward secrecy”.
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Option B: Streaming and Entertainment Users
  • Description: These users primarily use VPNs to access geo-restricted streaming content (Netflix, Hulu, BBC iPlayer, etc.). They prioritize server locations, speed, and reliability for smooth streaming. They may be less concerned about advanced security features and more focused on ease of use.
  • Example Search Terms: “best VPN for Netflix”, “VPN to unblock Hulu”, “VPN for BBC iPlayer”, “VPN for streaming sports”, “fastest VPN for streaming”, “VPN with US servers”, “VPN for watching movies online”.
Option C: General Users / Beginners
  • Description: These users are new to VPNs and are looking for a simple and affordable solution to improve their online security and privacy. They may not be technically savvy and need easy-to-understand explanations.
  • Example Search Terms: “what is a VPN”, “how to use a VPN”, “VPN for beginners”, “simple VPN”, “cheap VPN”, “VPN for home use”, “VPN for public wifi”, “is VPN safe”.
Option D: Business Users / Professionals
  • Description: These users need VPNs for secure remote access to corporate networks, protecting sensitive data, and maintaining compliance with privacy regulations. They prioritize reliability, security, and features like dedicated IP addresses and multi-factor authentication.
  • Example Search Terms: “VPN for business”, “remote access VPN”, “secure VPN for remote workers”, “dedicated IP VPN”, “VPN with multi-factor authentication”, “VPN for data protection”, “VPN for compliance”, “VPN for small business”.
Option E: Location-Specific Users (e.g., China)
  • Description: These users are looking for VPNs that can bypass strict internet censorship in specific countries like China. They need VPNs with obfuscation features and reliable performance in those regions.
  • Example Search Terms: “VPN for China”, “best VPN for bypassing censorship”, “VPN that works in China”, “obfuscated VPN”, “VPN with stealth protocol”.
Level of Technical Expertise:
  • Beginner: Little to no technical knowledge. Need simple explanations and easy-to-use interfaces.
  • Intermediate: Some understanding of technology and VPN concepts. Comfortable with basic settings and troubleshooting.
  • Advanced: Highly tech-savvy. Understands VPN protocols, encryption methods, and is comfortable with advanced configurations and command-line tools.
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YOUR VPN
How VPNs are encrypted
WHAT YOU NEED TO KNOW
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+33 1 40 00 00 00
hello@foxy-way.com
15 Rue Traversière, 75012 Paris, France
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